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A storefront with the brand name Valentino illuminated against a dark background, at night. Silhouettes of people and objects appear in the shadowy foreground, partially lit by a nearby light source.

Empowering Brand Finance

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A series of cards labeled 'Brand Positioning' are displayed on a blue surface. The cards have blue and white sections, featuring text about strategic brand concepts. Nearby are a blue pen, a color swatch card, a book with circular patterns on the cover, and a black and blue marker. The arrangement is neat and organized, suggesting a theme of branding and design.
A well-organized display of branded merchandise with a minimalist aesthetic. The items include bottles, cups, a sneaker, bags, and other accessories, all featuring a distinctive percentage symbol on a white or neutral background. The display is set against a white brick wall, giving an industrial feel.

Brand Finance Insights

Master Brand Finance

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Brand Insights

Explore comprehensive articles and case studies to enhance your brand management skills.

A computer screen displays a graphic design software with a brand identity project open, featuring multiple blue-themed design variations for a brand labeled 'APATIE'. The image includes different versions of the brand's logo and designs on a grid layout. The background shows a blurred bottle and some greenery out of focus.
An open book or brochure is laid out on a brown leather surface. The left page contains text written in a decorative style, possibly a letter or introduction. The right page is dark with the text 'KGM VIETNAM' and 'Building Value' printed clearly.
Wooden Scrabble tiles arranged in an organized pattern spell out the phrase 'MANAGE YOUR ASSETS' on a plain white background.
Close-up view of a Bentley car emblem, showcasing the iconic winged logo in a glossy black finish against a sleek white car surface. The letters 'BENTLEY' are prominently displayed below the emblem, highlighting the luxury brand's design.